Game Marketing Blog - The Game Marketer

Insight

The latest deep thinking from the game marketer on everything video games marketing

Indie Game Developers: Why You Should be Paying Attention to Data Analytics
How data analysis can be effectively applied when marketing an indie video game
Gaming for Good: How Charities are Utilising Streamers to Drive Donations
A look at how streamers and influencers are using their platforms to raise money for charity.
8 Things Indie Game Developers Can Do to Avoid Player Churn
This article will give you helpful tips and tricks to avoid player churn in your indie game.
How to Run a Successful Kickstarter for your Indie Game
This article has plenty of free or inexpensive things that can help you with your video game marketing.
Ready Player One: 5 Basic CRM Requirements to Keep your Gamers in the Game
You need a CRM (Customer Relationship Management) strategy for your players
The Power of Influencer Marketing for Video Game Developers
A deeper look at the benefits of influencer marketing within the video game industry.
How to Market Your Video Game: 16 Free or Inexpensive Strategies
This article has plenty of free or inexpensive things that can help you with your video game marketing.
Steam Page Optimization: How to Get Found in The Sea of Other Steam Games
There are many factors that impact a player’s decision about which game they will play and one of the most important is their awareness of it.
How To Market Your Indie Video Game: The Definitive Guide for Beginners
How to create assets, what kind of message to use when speaking to players and why consistency is key.
Targeting Your Perfect Players
The number one reason why video game user acquisition campaigns fail is from poor targeting.

Insight

The latest deep thinking from the game marketer on everything video games marketing

Indie Game Developers: Why You Should be Paying Attention to Data Analytics

How data analysis can be effectively applied when marketing an indie video game

Gaming for Good: How Charities are Utilising Streamers to Drive Donations

A look at how streamers and influencers are using their platforms to raise money for charity.

8 Things Indie Game Developers Can Do to Avoid Player Churn

This article will give you helpful tips and tricks to avoid player churn in your indie game.

How to Run a Successful Kickstarter for your Indie Game

This article has plenty of free or inexpensive things that can help you with your video game marketing.

Ready Player One: 5 Basic CRM Requirements to Keep your Gamers in the Game

You need a CRM (Customer Relationship Management) strategy for your players

The Power of Influencer Marketing for Video Game Developers

A deeper look at the benefits of influencer marketing within the video game industry.

How to Market Your Video Game: 16 Free or Inexpensive Strategies

This article has plenty of free or inexpensive things that can help you with your video game marketing.

Steam Page Optimization: How to Get Found in The Sea of Other Steam Games

There are many factors that impact a player’s decision about which game they will play and one of the most important is their awareness of it.

How To Market Your Indie Video Game: The Definitive Guide for Beginners

How to create assets, what kind of message to use when speaking to players and why consistency is key.

Targeting Your Perfect Players

The number one reason why video game user acquisition campaigns fail is from poor targeting.

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