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Top 10 Social Media Platforms Every Gamer Should Follow

09/09/2024 Written by The Game Marketer

Social media has become an integral part of the gaming community. Gamers not only seek out the best games but also the best platforms where they can engage, share core experiences, and stay updated on the latest trends. With the gaming world continuously expanding, knowing which social media platforms to follow can be a literal game-changer. Here’s a detailed look at the top 10 social media platforms that every gamer should consider.

1. YouTube

YouTube remains one of the most popular platforms for gamers. It’s a hub for gaming content, where players can find everything from gameplay walkthroughs to reviews and live streams. Popular gaming channels like PewDiePie, Markiplier, and Jacksepticeye have turned YouTube into a treasure trove of gaming content.

On YouTube, you can also find tutorials, cheesy tips, and strategies for almost every game out there. The platform's algorithm is designed to suggest relevant and updated content, making it easier to discover new games and trends. Whether you’re into indie games or mainstream titles, YouTube has something for you. 

Tips:

  • Subscribe to Relevant Channels: Follow gaming channels that align with your interests, whether you prefer indie games, AAA titles, or specific genres.

  • Engage with Content: Comment on videos and participate in discussions to build connections with other gamers. It also acts as a bookmark if you ever decide to circle back to the video. 

  • Create Playlists: Organise content into playlists, such as tutorials, game reviews, or favorite streams, for easier access.

Benefits:

  • Comprehensive Content: YouTube offers a vast library of gaming content, from tutorials to walkthroughs and live streams, making it a one-stop platform for all your gaming needs.

  • Community Interaction: The comment section and live chat features allow you to connect with other gamers, share insights, and get immediate feedback.

  • Learning Opportunities: You can learn new strategies, discover game secrets, and stay updated on the latest trends.

Twitch and Reddit social media platform for Gamers

2. Twitch

Twitch is synonymous with live streaming in the gaming world. This platform allows gamers to watch live gameplay, interact with streamers, and even join live chat rooms. What sets Twitch apart is its community-driven approach, where gamers can connect with like-minded individuals.

Twitch also offers exclusive content through partnerships with game developers and esports tournaments. For gamers who prefer a more interactive experience, Twitch provides an environment where they can engage directly with their favorite streamers and participate in gaming discussions in real-time.

Tips:

  • Follow Your Favorite Streamers: Stay updated on when your favorite streamers go live by following them and turning on notifications.

  • Engage in Chats: Participate in live chats during streams to interact with the streamer and other viewers.

  • Subscribe for Exclusive Content: Consider subscribing to channels for exclusive content and perks like ad-free viewing and custom emotes.

Benefits:

  • Live Interaction: Twitch offers a real-time experience where you can watch live gameplay and interact directly with streamers and the gaming community.

  • Exclusive Events: Participate in special events, tournaments, and exclusive game previews hosted by streamers or gaming companies.

  • Community Building: Join or create communities based on your favorite games or streamers, fostering connections with like-minded gamers.

3. Reddit

Reddit is a powerful platform for in-depth discussions and community-driven content. Subreddits like r/gaming, r/gamedev, and r/esports are just a few examples of the hundreds of gaming-related communities on the platform. 

What makes Reddit unique is its voting system, ensuring that the most valuable or “upvoted” content rises to the top. Whether you’re looking for game recommendations, industry news, or fan theories, Reddit offers a vast selection of content curated by the gaming community itself. The platform is also an excellent place for developers to get feedback directly from players.

Tips:

  • Join Subreddits: Subscribe to subreddits related to your favorite games, gaming news, or industry discussions to stay informed.

  • Participate in AMAs: Engage in “Ask Me Anything” sessions hosted by game developers, industry professionals, or popular gamers.

  • Contribute Quality Content: Share valuable insights, strategies, or news to earn upvotes and recognition within the community.

Benefits:

  • In-Depth Discussions: Reddit’s community-driven format allows for deep discussions on several gaming topics that range from mechanics to industry trends.

  • Direct Feedback: Developers often participate in discussions, offering you the chance to provide feedback or ask questions directly.

  • Crowdsourced Knowledge: The voting system ensures that the most useful and relevant content rises to the top, providing a reliable source of information.

Discord Social media platform for gamers

4. X

X is a real-time platform that has become a go-to for gaming news and updates. Many game developers, publishers, and influencers use X to communicate directly with their audiences. The hashtag system allows gamers to follow specific trends, making it easy to stay updated on the latest releases and events.

X is also where gaming communities often discuss news as it happens, from the latest game releases to breaking news in the industry. By following key gaming influencers and industry leaders, gamers can stay in the loop and be part of the larger conversation.

Tips:

  • Follow Industry Leaders: Keep up with game developers, publishers, and gaming influencers for the latest news and insights.

  • Use Hashtags: Follow and use gaming-related hashtags like #GamingNews, #Esports, or #IndieGames to stay updated on specific topics.

  • Engage with Posts: Retweet, like, and comment on posts to join the conversation and connect with other gamers.

Benefits:

  • Real-Time Updates: X’s real-time nature ensures you’re always informed about the latest game releases, industry news, and gaming events.

  • Networking Opportunities: Connect with industry professionals, influencers, and fellow gamers, expanding your gaming network.

Discover Trends: X is a great platform for discovering emerging gaming trends and hot topics within the gaming community.

5. Discord

Discord started as a platform for gamers to communicate during gameplay, but it has evolved into a comprehensive social media platform for gaming communities. Servers on Discord can be dedicated to specific games, topics, or communities, providing a space where gamers can share their experiences, ask for advice, or simply hang out with like-minded people. 

The voice chat feature is particularly popular for team-based games, allowing players to strategise in real time. Discord’s versatility and sense of community make it an essential platform for any serious gamer.

Tips:

  • Join Gaming Servers: Find and join servers related to your favorite games or gaming communities to connect with other players.

  • Participate in Voice Chats: Use voice channels during gameplay for better team coordination and a more immersive experience.

  • Create Your Own Server: If you have a niche interest or a specific group of friends, consider creating your own server for focused discussions and gameplay.

Benefits:

  • Community Building: Discord allows you to join or create communities where you can share experiences, discuss strategies, and make new friends.

  • Real-Time Communication: The platform’s voice chat feature is ideal for multiplayer games, providing seamless communication during gameplay.

  • Versatility: Discord’s mix of text, voice, and video channels makes it a versatile platform for both casual and hardcore gamers.

Facebook Gaming Social media platform for gamers

6. Instagram

Instagram might not be the first platform that comes to mind for gamers, but it’s growing in popularity, especially among gaming influencers and content creators. Gamers use Instagram to share screenshots, game art, clips, and personal updates if you are on the streaming side. The platform's visual nature makes it ideal for showcasing the aesthetics of a game or highlighting gaming setups.

Gaming companies also use Instagram for marketing, posting sneak peeks of upcoming titles, and engaging with fans through stories and live sessions. For gamers interested in the visual aspects of gaming culture, Instagram offers a vibrant community.

Tips:

  • Follow Gaming Influencers: Keep up with gaming influencers and content creators who share game-related content, aesthetics, and setups.

  • Use Instagram Stories: Share short clips or updates about your gaming experiences through Instagram Stories for quick engagement.

  • Participate in Hashtag Challenges: Join in on gaming-related hashtag challenges to increase your visibility and connect with other gamers.

Benefits:

  • Visual Showcase: Instagram’s visual focus makes it perfect for sharing game art, screenshots, and other aesthetically pleasing content.

  • Community Engagement: Engage with other gamers through comments, likes, and DMs, building a network around your gaming interests.

  • Marketing Insights: For those interested in gaming content creation, Instagram offers valuable insights into what content resonates with the gaming community.

7. Facebook Gaming

Facebook Gaming is Facebook’s dedicated platform for gaming content, including live streams and gaming groups. Despite not being as huge as it was before, it is still linked to the massive social media platform. 

The platform integrates seamlessly with Facebook’s other features, allowing users to share gaming content with their broader social network. Facebook Gaming is also making strides in the esports arena, hosting tournaments and gaming events that still attracts large audiences.

Tips:

  • Join Gaming Groups: Participate in Facebook Gaming groups to discuss specific games, share tips, and connect with other fans.

  • Follow Live Streams: Watch live streams directly on Facebook and interact with streamers and other viewers in real-time.

  • Share Your Own Content: If you’re a content creator, share your streams and gaming updates on Facebook to reach a broader audience.

Benefits:

  • Integrated Experience: Facebook Gaming integrates seamlessly with the broader Facebook ecosystem, making it easy to share content with your existing network.

  • Community Interaction: Join and participate in groups or pages dedicated to your favorite games or gaming topics, enhancing your community experience.

  • Discover New Games: Through targeted content and group recommendations, Facebook Gaming helps you discover new games and content creators.

Steam Community LinkedIn social Media Platform in one image

8. TikTok

TikTok has rapidly become a popular platform for short-form video content, and gamers have welcomed it with open arms. On TikTok, gamers share everything from funny clips and game highlights to tutorials and challenges. The platform's algorithm is excellent at surfacing trending content, making it easy for gamers to discover new games and communities.

The interactive nature of TikTok, with its duets and challenges, encourages gamers to engage with content and participate in trends. For gamers who enjoy creating or consuming bite-sized content, TikTok is a must-follow platform.

Tips:

  • Create Short Clips: Share bite-sized content like game highlights, funny moments, or quick tips to engage with the TikTok community.

  • Engage with Trends: Participate in gaming-related trends and challenges to increase your visibility and connect with other gamers.

  • Follow Gaming Hashtags: Keep an eye on popular gaming hashtags like #GamingTikTok or #GameHighlights to stay updated on trending content.

Benefits:

  • Viral Potential: TikTok’s algorithm favors creative and engaging content, giving gamers a chance to go viral and reach a large audience quickly.

  • Community Interaction: The interactive features like duets and challenges allow gamers to engage with others in creative ways.

  • Discover New Content: TikTok’s personalised feed helps you discover new games, trends, and creators that match your interests.

9. Steam Community

Steam is not just a digital distribution platform; it’s also a thriving social network for gamers. The Steam Community allows users to join groups, discuss games, share content, and even create and share mods. The platform's forums are an excellent place for gamers to seek advice, discuss game strategies, and stay updated on the latest patches and updates.

For PC gamers, in particular, Steam Community is invaluable. It’s a place where gamers can connect with others who share their interests, join multiplayer games, and stay informed about what’s happening in the gaming world.

Tips:

  • Join Game-Specific Groups: Find and join groups dedicated to specific games to connect with other players and access game-specific content.

  • Participate in Discussions: Engage in discussions on the Steam forums to share insights, ask questions, and get advice from other gamers.

  • Contribute to Modding Communities: If you’re into game mods, join modding communities to share your creations and download others’ work.

Benefits:

  • Comprehensive Platform: Steam Community provides everything from forums to modding tools, making it a one-stop platform for PC gamers.

  • Direct Game Integration: Participate in discussions and groups directly tied to the games you own, enhancing your overall gaming experience.

  • User-Generated Content: Access a wealth of user-generated content, including mods, reviews, and guides, to improve your gameplay.

10. LinkedIn

While LinkedIn might seem like an odd choice for gamers, it’s actually a vital platform for those interested in the gaming industry from a career perspective. Game developers, marketers, and industry professionals use LinkedIn to network, share insights, and keep up with industry trends.

Following gaming companies and professionals on LinkedIn can provide valuable insights into the business side of gaming, including job opportunities, industry news, and professional development resources. For gamers considering a career in the industry, LinkedIn offers a wealth of information and networking opportunities.

Tips:

  • Follow Gaming Companies: Keep up with game developers, publishers, and industry leaders by following their LinkedIn profiles.

  • Network with Professionals: Connect with other gaming professionals to expand your network and discover job opportunities in the gaming industry.

  • Engage with Industry Content: Share and comment on gaming industry news, articles, and posts to increase your visibility within the professional community.

Benefits:

  • Career Opportunities: LinkedIn is an essential platform for anyone interested in pursuing a career in the gaming industry, offering job listings and networking opportunities.

  • Industry Insights: Stay informed about the latest trends, challenges, and developments in the gaming industry by following thought leaders and companies.

  • Professional Networking: LinkedIn allows you to connect with industry professionals, opening doors to collaborations, job opportunities, and professional growth.

Conclusion

Following these social media platforms offers numerous benefits for gamers, from staying updated on the latest trends to connecting with like-minded individuals. By leveraging the tips provided for each platform, you can maximise your gaming experience, build a strong online presence, and become an active member of the global gaming community. Whether you’re looking for live interactions, career opportunities, or just a place to share your passion, these platforms have something to offer every gamer.

At The Game Marketer, we understand the importance of connecting with the gaming community through the right social media platforms. Our social media management services are designed specifically for game developers and creators, helping you build a strong online presence, engage with your audience, and drive your game’s success. Whether you're looking to grow your following on YouTube, interact with fans on Twitch, or create buzz on TikTok, our expertise ensures your game reaches the right audience across all the top platforms.