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Arise from Dust
The Game Marketer assisted Saudi studio Kreationware in launching its debut title, strategic deck-building RPG, Desert Revenant.
The purpose of this collaboration was to draw attention and advocacy to Desert Revenant and create a flurry of eager anticipation within press and Influencer networks.
This collaboration wasn't just about launch day success, but also building a foundation for a thriving community by establishing a strong presence and fostering genuine engagement across all aspects of marketing.
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Marketing Strategy
Leveraging in-depth platform and genre knowledge, The Game Marketer crafted a strategic marketing roadmap for Kreationware, surpassing KPI targets and fuelling exponential campaign growth through tailored scaling.
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Press and Influencer
Instead of relying on a scattergun approach, The Game Marketer surgically targeted key press and influencer connections who resonated deeply with the game's core audience. This laser focus not only fostered impactful relationships but also yielded the highest conversion rate possible from these vital marketing channels.
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Social Media Management
Rather than a generic social blast, The Game Marketer deployed a laser-focused strategy, cultivating organic growth in the game's social following while simultaneously leveraging strategically crafted content as a potent conversion tool, urging players to click through to the store page.
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